5 Best Ocean io Alternatives & Competitors for B2B Leads

Ocean.io is a B2B data platform that helps you find companies similar to your best customers. 

It uses AI to build lookalike lists and shows you potential accounts based on firmographic and intent data.

But if you need verified contact emails, direct phone numbers, or cheaper data plans, Ocean.io might not fully meet your needs. 

Many users look for alternatives that offer more contact-level details, better integrations, or transparent pricing.

In this blog, we’ve listed the 5 best Ocean.io alternatives for B2B lead generation, tools that help you find, verify, and connect with decision-makers faster.

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TL;DR – 5 Best Ocean.io Alternatives For B2B Leads

1. Leadsforge: Verified B2B contact data with built-in enrichment.
   
   
2. Apollo.io: Large contact database plus email and CRM tools.
   
   
3. Cognism: GDPR-compliant data with verified phone numbers.
   
   
4. Lusha: Has chrome extension that gives you instant verified emails and dials.
   
   
5. UpLead: Accurate B2B contact database with real-time email verification.

Try Leadsforge now with 100 free credits!

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How We Evaluated the 5 Best Ocean.io Alternatives for B2B Leads

We evaluated how each one performs in B2B prospecting. You’ll see that the list focuses on tools that actually save time, improve data accuracy, and fit different team sizes and budgets.

Here’s what we looked at while evaluating them:

• Each tool’s contact and company data was checked for freshness and accuracy.
  
  
• Verified emails and phone numbers were tested to see how reliable they are.
  
  
• The overall user experience was reviewed, including filters, search speed, and exports.
  
  
• We explored how easily each tool connects with CRMs and outreach platforms.
  
  
• Pricing transparency was checked to see if plans are clear and fair.
  
  
• GDPR and data privacy compliance were verified for safe usage.
  

This helped narrow down the Ocean.io alternatives that are not only accurate but also easy to use and practical for daily lead generation.

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5 Best Ocean.io Alternatives & Competitors for B2B Leads: Quick Comparison 

1. Leadsforge 

Leadsforge is a chat-based B2B lead search engine that lets you describe your ideal customer in plain English instead of using complex filters. 

It connects multiple verified data sources covering 500M+ contacts and instantly finds emails, LinkedIn profiles, and phone numbers for your target audience.

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How Leadsforge Is Better Than Ocean.io?

Ocean.io is built for account-based marketing (ABM) teams that start from company-level targeting.

It helps you find and segment businesses using filters like industry, size, location, and revenue.

Leadsforge lets you search directly by your ICP. It instantly returns verified contacts with complete company data (emails, LinkedIn profiles, phone numbers, industry, size, and revenue).

Here’s how Leadsforge stands out:

• Chat-based prospecting: Instead of complex filters and dropdowns like Ocean.io, Leadsforge lets you describe your ideal customer profile (ICP) in plain language. 

You can type like “Marketing managers at SaaS startups in the US” and instantly get verified contacts that match.

• Instant company insights: Each lead in Leadsforge already includes company-level data such as size, revenue range, industry, and keywords. 

Ocean.io provides these filters upfront for ABM segmentation, while Leadsforge delivers them automatically with every contact.

• Follower targeting: Leadsforge includes a Followers feature that finds people following your company or competitors. 

These followers often signal active interest and can be instantly enriched into verified leads, a function Ocean.io doesn’t currently offer.

If you want verified contacts with full company context and a simple, chat-based workflow, Leadsforge is the better choice.

Leadsforge vs Ocean.io: Feature Comparison

Pros of Leadsforge 

• Waterfall enrichment: The platform connects to multiple verified B2B data providers. If one data source doesn’t return a valid email or phone number, it automatically queries another until it finds the most accurate result.
  
  
• Follower and lookalike search: You can find people following your competitors’ company pages or discover companies similar to your existing clients, allowing you to target audiences with proven buying intent.
  

Cons of Leadsforge 

• Limited advanced ABM segmentation: Leadsforge provides company data such as size, industry, and revenue for each contact, but it doesn’t yet support complex multi-layer ABM filters like tech stack, funding stage, or intent-based segmentation that Ocean.io focuses on.

Leadsforge Pricing

• Essential Plan: $49/month → 2,000 export credits (unused credits roll over)
  
  
• Add-ons: Buy extra credits anytime; plans scale up to 100,000+ credits.
  
  
• Free Credits: 100 free credits on signup to test the tool.
  
  
• Annual Plan: $588/year → 28,000 credits upfront (save 14%).
  

Try Leadsforge now with 100 free credits!

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2. Apollo.io

Apollo.io is an AI-powered sales platform that helps you find leads, enrich contact data, automate outreach, and manage your pipeline.

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It’s designed for sales and marketing teams that want a single tool for prospecting, email sequences, CRM sync, and analytics instead of using multiple platforms like ZoomInfo, Outreach, and Salesloft separately.

How Apollo Is Better Than Ocean.io?

Apollo.io covers both contacts and companies, along with strong outreach automation and data enrichment in the same tool. 

Here’s how:

• Full-stack sales workflow: Apollo covers the entire outbound flow,  from prospecting and enrichment to email sequencing, calling, and analytics, all in one interface. 

Ocean.io helps you discover and segment companies, but Apollo lets you execute campaigns on top of that data instantly.

• Large living database + advanced search filters: Apollo provides access to millions of verified contacts and companies with advanced filters for job titles, seniority, industry, intent signals, and location.
  
  
• Waterfall enrichment & CRM health tools: Apollo provides waterfall enrichment, CSV/CRM sync, and API-based enrichment for keeping data accurate.

If your goal is to find leads, enrich them, and run campaigns from one platform instead of switching between data and outreach tools, Apollo.io provides that complete sales operating system experience.

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Apollo.io vs Ocean.io: Feature Comparison

Pros of Apollo.io

• Smart enrichment with real-time data graph: Apollo enriches contacts and companies using its internal data graph, CRM sync, and API integrations to maintain complete and accurate records.
  
  
• AI-powered research and lead scoring: Apollo’s AI Research and AI Lead Scoring modules help sales teams identify, prioritize, and personalize outreach based on intent and engagement data.
  
  
• Integrated dialer with AI call insights: The built-in US and international dialers support call recording, transcription, and AI-powered conversation summaries to speed up follow-ups.
  

Cons of Apollo.io

• Credit-based usage limits: Every email, phone number, or enrichment action consumes credits, requiring additional purchases for large-scale prospecting.
  
  
• Less granular ABM filters than Ocean.io: Although Apollo supports firmographic targeting and lookalikes, it lacks some ABM-specific filters such as website traffic or department-level breakdowns available in Ocean.io.
  

Apollo.io Pricing 

• Free plan: $0 – limited credits, entry features.
  
  
• Basic plan: ~$59/user/month – 2,500+ credits + advanced filters. Apollo
  
  
• Professional plan: ~$99/user/month – more features (AI, sequences, automation).
  
  
• Organization / Enterprise plan: ~$149/user/month+ – full suite including advanced dialer, analytics, SSO.
  

Related Read: We Tried 11 Apollo.io Alternatives & Competitors for Lead Generation

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3. Cognism

Cognism is a sales intelligence and data platform that provides verified contact data, phone-verified mobile numbers, and actionable sales signals, all built with a compliance-first approach.

It’s especially known for its Diamond Data®, which gives you human-verified mobile numbers that connect 3× more often, and for its strong European market coverage across the UK and EMEA.

How Cognism Is Better Than Ocean.io?

While Ocean.io focuses on company-level ABM targeting and lookalike account discovery, Cognism is built to help you actually reach decision-makers with verified contact data and compliant mobile numbers.

It gives you phone numbers, intent signals, and compliance tools needed to turn target accounts into conversations.

Here’s how Cognism stands out:

• Diamond Data® (Phone-verified accuracy): Cognism verifies mobile numbers manually and digitally through its Diamond Data® system. 

You can use the Diamond Contacts Only filter to get only diamond verified mobile number only.

Every contact is phone-tested, giving you up to 3× higher connection rates compared to generic databases.

• Data Enrichment and DaaS integration: With CSV, API, and CRM enrichment, Cognism automatically updates missing fields in your CRM, job titles, contact info, or company details, so your data stays accurate in real time.
  
  
• Compliance-first data sourcing: All data is sourced and processed in compliance with GDPR, CCPA, and Do-Not-Call (DNC) regulations. Cognism aligns with ISO 27001 and SOC 2 standards to maintain secure, compliant outreach globally.
  

If your focus is reaching real decision-makers in Europe with verified, compliant mobile data, Cognism is a much stronger choice than Ocean.io’s company-level targeting model.

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Cognism vs Ocean.io: Feature Comparison

Pros of Cognism

• Strong EMEA and UK coverage: Provides GDPR-compliant data across key European regions, making it ideal for teams selling into EMEA markets.
  
  
• Actionable Signal Data: Combines technographics, funding alerts, hiring signals, and intent data to help reps reach in-market buyers at the right time.
  
  
• CRM & API enrichment: It keeps your CRM data clean and updated automatically with real-time enrichment and Data-as-a-Service delivery.
  

Cons of Cognism

• No full-stack outreach automation: Cognism integrates with tools like Outreach and HubSpot but doesn’t send cold campaigns directly.
  

Cognism Pricing

• Grow Plan: Verified emails + Diamond Data® contacts.
  
  
• Elevate Plan: Adds Signal Data and Technographics.
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• Enterprise / DaaS: API data delivery for large-scale CRM enrichment.

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4. Lusha

Lusha is an AI-powered B2B prospecting and sales intelligence platform that helps you find verified contact data, detect buyer intent, and automate enrichment. 

It gives access to 280M+ verified contacts, 98% email deliverability, and 85% phone accuracy, with compliance under GDPR, CCPA, ISO 31700, and SOC 2 Type II.

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How Lusha Is Better Than Ocean.io?

Lusha combines contact-level accuracy with AI-driven intent data, Flex Search, and automated enrichment.

It not only finds the right accounts but also gives you direct decision-maker contact details and the signals to time your outreach perfectly.

Here’s how Lusha stands out:

• AI-powered Flex Search: Instead of rigid filters, you can type prompts like “VP Marketing in Germany” or “FinTech CEOs US” and instantly see verified prospects. Ocean.io still relies on traditional firmographic filters.
  
  
• Buyer-intent and technology signals: Lusha Warm Outbound and Alerts modules identify companies actively researching your solution, tracking job changes, funding rounds, and tech installs, features Ocean.io’s lookalike model doesn’t include.

• All-in-one enrichment and outreach: Through Lusha Engage, you can build lists, segment audiences, and send personalized sequences directly, reducing dependence on third-party outreach tools.

• Privacy and compliance leadership: Certified for GDPR (ePrivacyseal GmbH), CCPA (TrustArc), ISO 31700, and SOC 2 Type II, making it one of the few fully audited providers globally.
  

If your focus is accurate contact-level data with live buyer intent and automation, Lusha offers a more execution-ready solution than Ocean.io’s ABM-only targeting.

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Lusha vs Ocean.io: Feature Comparison

Pros of Lusha

• AI Flex Search: This lets users find prospects with natural-language queries instead of complex filters.
  
  
• Built-in intent signals: You can track buyer intent, technology changes, and funding events for precise, timely outreach.
  

Cons of Lusha

• Limited ABM depth: It focuses on contact and intent data rather than firmographic filters offered by Ocean.io.
  
  
• Email-only outreach: Lusha Engage currently supports email sequences but not multichannel (LinkedIn or calls).
  

Lusha Pricing

• Free Plan: 40 credits/month
  
  
• Pro Plan: $29.90/month, 250 credits
  
  
• Premium Plan: $69.90/month, 600 credits
  
  
• Scale Plan: Custom pricing
  

Also Read: 10 Best Lusha Alternatives & Competitors For Lead Finding

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5. UpLead

UpLead is a real-time verified B2B prospecting and enrichment platform that helps you find emails, mobile numbers, and intent data for over 160 million leads across 200+ countries.

It guarantees 95 percent data accuracy, verifies every email the moment you search, and keeps contact data continuously fresh through real-time verification to help you reach buyers faster

How UpLead Is Better Than Ocean.io?

UpLead focuses on giving you real-time verified contact-level data that’s ready to use instantly in outreach and CRM workflows.

Instead of only identifying target accounts, it helps you reach verified decision-makers directly, complete with intent and technographic context.

Here’s how UpLead stands out:

• Real-time email verification: Every email address is verified the moment you export it, with a 95% accuracy guarantee and replaces invalid emails with credits automatically, a feature Ocean.io doesn’t offer.

• Comprehensive database: Access 160M+ verified contacts and 19M+ companies with 50+ search filters, including job title, revenue, location, and tech stack.
  
  
• Data privacy and compliance: It is fully GDPR and CCPA compliant, ensuring ethically sourced, secure, and permission-based contact data.
  

If you’re looking for verified, ready-to-use contact data with CRM enrichment and buying intent, UpLead gives you more actionable value than Ocean.io’s company-level approach.

UpLead vs Ocean.io: Feature Comparison

Pros of UpLead

• Powerful search filters: With 50 + filters, you can search by industry, location, job title, employee size, technology stack, and funding stage.
  
  
• Wide integrations: UpLead connects natively with Salesforce, HubSpot, Zoho, and Pipedrive; others via Zapier.
  
  
• Human support and credits refund: UpLead replaces invalid emails with credits, and you get 24×7 human support.

Cons of UpLead

• Credit-based model: Each contact export uses credits, so high-volume users may need larger plans or extra credit purchases.
  
  
• No built-in email sending: UpLead focuses on data accuracy and enrichment but does not include native cold email or multichannel outreach tools.
  
  
• Intent feature tier-limited: Buyer intent data is available only in the Professional plan or higher.
  

UpLead Pricing 

• Free Trial: 5 credits for 7 days, test real-time verification.
  
  
• Essentials Plan: $99/month → 170 credits for verified emails and phones.
  
  
• Plus Plan: $199/month → 400 credits, includes enrichment and technographics.
  
  
• Professional Plan: Custom annual plan with intent data, API access, and priority support.
  
  
• Enterprise Plan: Custom pricing for large teams with bulk credits and advanced CRM integrations.
  

Which Ocean.io Alternative Should You Choose?

Here’s a quick way to decide which ocean io alternative you should you choose:

• Apollo.io is great if you want one place for prospecting and outreach.
  
  
• Cognism is better if EMEA coverage matter most.
  
  
• Lusha works well for teams that rely on intent data.
  
  
• UpLead is reliable for verified emails and clean enrichment.

But if you prefer a chat-like interface where you can simply describe who you want, and instantly find, enrich, set intent, or export verified leads, then Leadsforge is the right choice.

Try Leadsforge now with 100 free credits!