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5 Best Leadmagic Alternatives & Competitors for B2B Lead Generation (2025)

If you’ve been using Leadmagic for your B2B lead generation, you might have noticed some limitations. 

Whether it’s missing automation features, poor data coverage, or higher pricing than expected, 

Leadmagic may not always be the best fit for growing teams or businesses looking to scale.

As a sales team, marketer, or entrepreneur, you need tools that help you find accurate leads quickly, automate workflows, and integrate seamlessly with your CRM

If Leadmagic falls short, it’s time to explore other options.

In this blog, I’ll highlight the 5 best Leadmagic alternatives for 2025 that can better meet your needs:

  • Get high-quality, verified leads

  • Enhance data enrichment for better targeting

  • Automate your lead outreach and prospecting workflows

  • Find affordable options that scale with your business

By the end of this post, you’ll know exactly which tool fits your business, saving you time and improving your lead generation efforts.

TL;DR – 5 Best Leadmagic Alternatives in 2025

  1. Leadsforge – Best for verified lead enrichment & accurate contact data

  2. Lead411 – Best for U.S.-centric B2B data with advanced filtering

  3. Lusha – Best for fast LinkedIn-based contact data capture

  4. Apollo – Best all-in-one platform for prospecting, outreach, and CRM integrations

  5. Clay – Best for personalized, multi-source data enrichment
Start today with 100 free credits on LeadsForge.

Most Common Issues with Leadmagic

Although Leadmagic is a popular tool for lead enrichment and email validation, users have shared several common issues:

  • While Leadmagic is often praised for its accuracy, users report that it doesn't always get the data right. Some enrichment may be incomplete or outdated, making it less reliable at times.
Leadmagic G2 review
This image shows the Leadmagic G2 review about its enrichment feature
  • A few users have had frustrating experiences with Leadmagic’s customer support. There are reports of long delays in responses.
Leadmagic G2 review
This image shows the Leadmagic G2 review about its customer support
  • Leadmagic doesn’t offer the ability to easily capture single phone numbers or emails directly from the website interface.
Leadmagic G2 review
This image shows the Leadmagic G2 review
  • While the platform is functional, some users find the interface hard to navigate. The overall user experience could be smoother with a more intuitive design.
Leadmagic G2 review
This image shows the Leadmagic G2 review about its interface

These common issues have led many businesses to explore alternatives that offer better data accuracy, customer support, and value for money.

How We Evaluated These Leadmagic Competitors

To find the best Leadmagic alternatives, we looked at several key factors that matter most to businesses like yours:

  • How reliable and up-to-date the lead information is.

  • How well the tool can enhance your leads with additional details, like job titles, company size, or social profiles.

  • Whether the tool helps automate your outreach and follow-ups, saving you time and effort.

  • How easily the tool connects with your CRM and other sales tools to streamline your workflow.

  • How affordable the tool is, especially for startups and small businesses.

We chose tools that not only address these needs but also offer improvements over Leadmagic in these areas.

5 Best Leadmagic Competitors: Quick Comparison

Tool Data Accuracy Lead Enrichment CRM Integrations Best For
Leadsforge ✅ Very High ✅ AI-powered ✅ Yes Verified lead enrichment & contact data
Lead411 ✅ High ✅ Human-verified ✅ Yes Verified U.S.-centric B2B data
Lusha ✅ High ✅ LinkedIn-based ✅ Yes Quick LinkedIn contact data capture
Apollo ✅ Very High ✅ 30+ data points ✅ Yes All-in-one prospecting & outreach
Clay ✅ High ✅ Multi-source ✅ Yes Personalized multi-source data enrichment

1. Leadsforge – Best for Verified Lead Enrichment & Contact Data

Leadsforge homepage
This image shows the Leadsforge homepage

Leadsforge is a powerful lead generation platform designed to make prospecting as simple as chatting with a friend. 

Unlike Leadmagic, which relies on more structured workflows, Leadsforge lets you describe your ideal customer, like “CMOs from New York”, and instantly generates verified, enriched lead lists. 

Its real-time verification ensures you get accurate emails and LinkedIn profiles, so your outreach is precise and actionable.

Key Features that Stand Out Compared to Leadmagic:

This image shows the Leadsforge lead generation 
  • Leadsforge’s AI-powered search allows you to describe your ideal customer and it finds the right leads from a database of over 500 million contacts.

  • It instantly enriches your lead data, which is something Leadmagic may not fully automate or offer.
  • With one-click export to Salesforge and other CRM tools like HubSpot, Salesforce, Leadsforge ensures smooth lead transitions. Leadmagic lacks this level of direct CRM integration.

Pros of Leadsforge:

  • The platform’s conversational interface is very user-friendly, allowing users to describe the type of leads they want in simple language, just like chatting with a friend.
This image shows the Leadsforge G2 review
  • Users praise Leadsforge for its high-quality, verified lead data, helping them find the right prospects without wasting time on incorrect or outdated information.

Cons of Leadsforge:

  • Some users have experienced issues while upgrading their accounts, though these are usually resolved quickly by the support team.
This image shows the Leadsforge G2 review

Leadsforge Pricing:

Leadsforge pricing
This image shows the Leadsforge pricing

Leadsforge uses a credit-based subscription system:

  • Monthly: $49/month for 2,000 export credits.

  • Yearly: $588/year for 28,000 export credits. 

Additional credits can be purchased if needed, and unused credits carry over month-to-month.

Leadmagic vs Leadsforge:

Feature Leadmagic Leadsforge
Lead Search Method Manual filters and search AI-driven, conversational search
Data Enrichment Single-source enrichment Multi-source, real-time enrichment
CRM Integration Limited integration (via third-party) Direct one-click integration
User Interface Traditional dashboard and filters Chat-based, intuitive interface
Pricing Credit-based Subscription-based with export credits

Best For: Leadsforge is ideal for small to medium sales and marketing teams who want fast, accurate B2B leads without complex setup or technical knowledge.

Why is Leadsforge the Best Leadmagic Alternative?

Leadsforge combines speed, accuracy, and simplicity in a way that Leadmagic doesn’t. 

Its simple interface, real-time verification, and easy export options make it the perfect alternative for anyone looking to generate high-quality leads efficiently.

Next, we will look at the second Leadmagic alternative.

2. Lead411 – Best for Verified U.S.-Centric B2B Leads

This image shows the Lead411 homepage

Lead411 is a B2B lead generation and business intelligence platform that helps sales and marketing teams connect with decision-makers faster. 

Unlike Leadmagic, it focuses on verified U.S.-based data, offering direct dials, email addresses, and company insights that are regularly updated.

Along with contact details, Lead411 provides signals like funding news, hiring activity, and growth trends, helping you target businesses at the right time. 

Its search and export features make prospecting more efficient for both individuals and teams.

Key Features that Stand Out Compared to Leadmagic:

  • Lead411 provides millions of verified emails and direct-dial numbers, ensuring your outreach connects with the right people, something Leadmagic may not fully guarantee.
  • Lead411 highlights companies actively growing or ready to buy, giving an edge over Leadmagic’s standard filters.
  • Unlike Leadmagic’s capped plans, Lead411 lets users export without daily limits, making it ideal for high-volume prospecting.

Pros of Lead411:

  • Users love that Lead411 provides triple-verified emails and direct-dial phone numbers, ensuring accurate contact information for higher engagement.
Leadmagic G2 review
This image shows the Leadmagic G2 review
  • Many users appreciate that there are no limits on search or export, which allows them to work more efficiently without having to worry about running out of credits.

Cons of Lead411:

  • A few users find the revenue filters somewhat broad, especially when trying to target companies in specific revenue ranges (e.g., $1-6 billion).

  • Some users find the Chrome extension intrusive and not very helpful in comparison to the web-based platform.
This image shows the Lead411 G2 review

Lead411 Pricing:

Lead411 pricing
This image shows the Lead411 pricing

Lead411 offers subscription-based plans with unlimited search and exports:

  • Starter: $75/month for individuals, including verified emails and limited alerts.

  • Professional: $195/month for small teams, with full access to alerts, unlimited exports, and CRM integration.

  • Enterprise: Custom pricing for large teams, including API access, dedicated support, and advanced data features.

Leadmagic vs Lead411

Feature Leadmagic Lead411
Lead Search Method Manual filters and workflows Verified U.S.-centric database with growth signals
Data Enrichment Single-source or limited enrichment Real-time, verified emails and direct dials
CRM Integration Limited (manual export) Direct one-click integration with Salesforce, HubSpot, Outreach.io
User Interface Traditional dashboard Intuitive search with alerts and filters
Pricing Credit-based Subscription-based with unlimited search/export options

Best For: Lead411 is ideal for U.S.-focused sales and marketing teams that need verified contacts, unlimited searches, and actionable sales intelligence.

Why is Lead411 a Better Leadmagic Alternative?

Lead411 combines accuracy, real-time insights, and unlimited exports in a way that Leadmagic doesn’t. 

Its verified emails, direct-dial numbers, growth alerts, and seamless CRM integration make it perfect for teams that want to generate high-quality leads efficiently and close deals faster.

Next, we will look at the third Leadmagic alternative, which focuses on AI-driven lead enrichment and advanced prospect targeting.

Before You Choose Lead411, Read This In-Depth Lead411 Review

3. Lusha – Good for Quick LinkedIn Contact Data 

Lusha homepage
This image shows the Lusha homepage

Lusha is a fast AI tool designed to help you easily find and capture verified contact details

It connects directly with LinkedIn and helps you gather emails, direct dials, and other lead data in just a few clicks. 

Leadmagic relies more on manual filtering whereas Lusha uses AI recommendations to suggest fresh leads and automatically set up email sequences for outreach. 

Key Features that Stand Out Compared to Leadmagic:

  • Lusha’s AI suggests new leads based on your ideal customer profile (ICP), saving you time.

  • Lusha automatically keeps your prospect lists updated with new leads, so you never run out of contacts.

  • It adds details like job titles, social profiles, and company data to your leads, giving you a complete picture.

Pros of Lusha:

  • Users love how fast Lusha helps them get verified emails and phone numbers, making prospecting much quicker.
Lusha G2 review
This image shows the Lusha G2 review
  • The platform is easy to set up and use, with clear filters and straightforward navigation.

Cons of Lusha:

  • Some users feel that their credits get used up quickly, especially when looking for a high number of contacts.
This image shows the Lusha G2 review

Lusha Pricing:

Lusha pricing
This image shows the Lusha pricing
  • Free Plan: 40 credits/month for basic features like email reveals and LinkedIn integration.

  • Pro Plan: $19.40/month for 250 credits, includes CSV enrichment and 3 seats.

  • Premium Plan: $45.45/month for 600 credits, includes advanced analytics and 5 seats.

  • Scale Plan: Custom pricing for large teams, with custom credits and dedicated support.

Leadmagic vs Lusha:

Feature Leadmagic Lusha
Lead Search Method Manual filters and workflows AI-powered, LinkedIn-based search
Data Enrichment Single-source enrichment Real-time, multi-source enrichment
LinkedIn Integration Limited LinkedIn features Full LinkedIn integration for quick contact capture
Automation Limited automation AI-powered email sequences & automation
User Interface Traditional dashboard and filters Easy-to-use, intuitive interface
Pricing Credit-based Subscription-based with tiered credits

Best For: Lusha is perfect for sales teams and marketers who want to quickly find verified contact details from LinkedIn.

Why is Lusha a Better Leadmagic Alternative?

Lusha’s speed, AI-driven automation, and LinkedIn integration make it an excellent alternative to Leadmagic.

It helps you find the right people faster, and its ability to automate follow-up emails ensures consistent outreach, all while keeping the process simple and efficient.

Next, we will look at the fourth Leadmagic alternative.

Wondering if Lusha Is Right for You? Here’s Our In-Depth Lusha Review

4. Apollo – Best All-in-One Platform for Prospecting, Outreach, and CRM Integrations

Apollo.io homepage
This image shows the Apollo.io homepage

Apollo is a complete sales tool that helps teams find leads, send emails, and manage their pipeline all in one place. 

While  Leadmagic focuses mostly on data enrichment, Apollo lets you find leads, automate outreach, and integrate with CRM tools.

It uses AI to help you send the right messages and keep your data updated.

Key Features that Stand Out Compared to Leadmagic:

  • Apollo combines lead search, outreach, and CRM syncing in one platform, making it easy to manage your sales process.

  • It uses AI to help personalize your outreach, automate follow-ups, and keep things running smoothly at scale.

  • Apollo updates your CRM automatically with accurate contact details from a database of 210M+ contacts.

Pros of Apollo:

  • Apollo’s automatic data updates keep your CRM full of fresh, accurate information without extra work.

  • Apollo integrates smoothly with Salesforce and other CRMs, making it easy to manage and track leads.
Apollo G2 review
This image shows the Apollo G2 review

Cons of Apollo:

  • Some users find Apollo’s many features overwhelming at first, taking time to get used to.
Apollo G2 review
This image shows the Apollo G2 review
  • Some users say the platform can lag, especially with large data sets or when handling many sequences.

Apollo Pricing:

Apollo.io pricing
The image shows the Apollo.io pricing
  • Free Plan: 100 credits per month, with basic features like email sequences and basic filters.

  • Basic Plan: $59/month for 2,500 credits, including CRM integrations and advanced filters.

  • Professional Plan: $99/month for 4,000 credits, with AI insights, unlimited email sequences, and automated workflows.

  • Organization Plan: $149/month for 6,000 credits, with advanced reporting, international dialing, and customizable dashboards.

Leadmagic vs Apollo

Feature Leadmagic Apollo
Lead Search Method Manual filters and workflows AI-powered, multi-channel search
Data Enrichment Single-source enrichment Real-time, multi-source enrichment
CRM Integration Limited CRM integrations Full integration with Salesforce, HubSpot, etc.
Automation Limited automation AI-driven email sequences & automation
User Interface Traditional dashboard and filters More complex, but feature-rich
Pricing Credit-based Subscription-based, with tiered credits

Best For: Apollo is best for sales teams that want an all-in-one tool to find leads, automate emails, and sync data with their CRM.

Why is Apollo a Better Leadmagic Alternative?

With its AI-powered features and easy integrations, it’s a great alternative to Leadmagic for teams looking to boost productivity and close deals faster.

Next, we’ll take a look at the fifth Leadmagic alternative.

Learn More:Apollo Data Enrichment: Is It Really Effective in 2025?

5. Clay – Best for Personalized, Multi-Source Data Enrichment

Clay homepage
This image shows the Clay homepage

Clay is an advanced platform that helps in data enrichment and automated growth workflows. 

It connects to over 130 premium data sources, offering personalized enrichment and AI-driven insights.

Key Features that Stand Out Compared to Leadmagic:

  • Clay's AI-powered research agents help you enrich your data by identifying fraudulent domains, summarizing job posts, and automatically formatting data. Leadmagic lacks this level of automation.

  • It pulls data from over 100+ sources, giving you access to more unique and accurate data compared to Leadmagic’s single-source approach.

Pros of Clay:

  • Users love the variety of data providers Clay connects to, providing a more comprehensive data set for prospecting and lead enrichment.

  • Users appreciate Clay’s ability to integrate with multiple tools in their GTM (Go-to-Market) stack.
Clay G2 review
This image shows the Clay G2 review

Cons of Clay:

  • Clay can be complex for new users, especially with its advanced features and workflow customization. Some users find the platform difficult to master at first.
Clay G2 review
This image show Clay G2 review
  • Some users report that contact details (such as phone numbers and emails) can sometimes be outdated, especially for niche markets.

Clay Pricing:

Clay pricing
This image shows the Clay pricing
  • Free Plan: Start with free credits to explore basic features.

  • Starter Plan: $149/month with up to 5,000 searches and access to key enrichment features.

  • Explorer Plan: $349/month for 10,000 searches with advanced features like AI-based research and customizable workflows.

  • Pro Plan: $800/month for 25,000 searches, AI research agents, and full CRM integrations.

  • Enterprise Plan: Custom pricing, including unlimited searches and advanced security features.

Leadmagic vs Clay:

Feature Leadmagic Clay
Lead Search Method Filters and search options AI-driven research agents
Data Enrichment Email and basic enrichment Multi-source, real-time enrichment
CRM Integration Limited CRM integrations Full CRM and tool integrations
Workflows Limited automation Customizable, flexible workflows
Pricing Credit-based, pay per use Subscription-based with credits

Best For: Clay is ideal for businesses looking for a multi-source, AI-powered solution for data enrichment and automated workflows.

Why is Clay a Better Leadmagic Alternative?

Clay stands out because of its advanced AI capabilities, real-time tracking, and multi-source data enrichment, making it a stronger alternative to Leadmagic for businesses that need customized solutions and automated prospecting.

If you’re considering Clay, check out these 5 Clay alternatives that deliver better value at a lower cost.

Which Leadmagic Alternative Should You Pick?

When choosing a Leadmagic alternative, it all comes down to your business needs. Here’s a quick guide to help you make the right choice:

  • Leadsforge: Ideal for those who need verified lead enrichment and fast, real-time data accuracy. It’s user-friendly and integrates seamlessly with your CRM tools.

  • Lead411: Best for companies focused on U.S.-centric B2B data with access to real-time growth signals and unlimited search plans.

  • Lusha: Perfect for quick LinkedIn contact data capture and for businesses that need verified contact information instantly.

  • Apollo: A strong all-in-one solution for prospecting, outreach, and CRM integration with powerful AI tools to automate your sales process.

  • Clay: Best for businesses looking for personalized, multi-source data enrichment and automated workflows to scale their outreach efforts.

If you’re looking for speed, accuracy, and simplicity in generating high-quality leads, Leadsforge is the best alternative to Leadmagic. 

With its AI lead generation and real-time enrichment, it’s designed to make lead prospecting smarter and more efficient.

Start today with 100 free credits on LeadsForge.