We Tried 3 FullEnrich Alternatives & Competitors for Lead Enrichment
The more leads we enriched with FullEnrich, the more problems we uncovered.
It started small, slow API calls, missing firmographics, rigid pricing. But as volume grew, so did the friction:
- Inconsistent match rates
- Limited control over custom fields
- CRM sync delays and errors
- Pricing that scaled faster than our team
These issues often resulted in wasted effort for our team, as inaccurate or delayed data meant more time and resources spent chasing unreliable information.
So I went hands-on with three alternatives that promised to fix those pain points: Leadsforge, Clearbit, and Apollo.io
This blog breaks down exactly what worked, what didn’t, and which tool is best depending on your use case. You’ll get:
- A clear side-by-side comparison
- Real pros and cons from actual testing
- Transparent pricing details (no vague “Contact us”)
- Fast takeaways if you’re short on time
If FullEnrich is starting to slow you down, this post will save you the trial-and-error.
Let’s get into it.
TL;DR: FullEnrich Alternatives Comparison
Note: Data volume varies by tool. For example, Lead411 offers a smaller data volume compared to platforms like Emelia.io, which may impact the breadth of available prospecting data.
Why Teams Look for FullEnrich Alternatives
Despite its promise as a B2B data enrichment platform, many users find FullEnrich limiting once their workflows scale or diversify.
Below are the most common issues that drive teams to seek alternatives:
In addition to pricing that scales quickly, users also encounter higher cost, limited credits, and sometimes hidden fees as their usage grows.
I. High Costs at Scale:
As companies grow their lead volumes, FullEnrich's pricing becomes harder to justify, especially for agencies and fast-growing ops teams.
II. Inconsistent Data Accuracy:
Several users reported getting incorrect or conflicting company information from the platform.
III. Poor Fit for Niche Targeting:
FullEnrich often works for broad persona data, but it struggles when users need deep firmographic or technographic filters.
IV. Weak CRM Integration:
Multiple reviews mention CRM sync—particularly with HubSpot—being buggy, unreliable, or requiring manual workarounds.
V. Limited Customization Unless You Pay More:
FullEnrich’s lower-tier plans often restrict access to advanced field mapping or enrichment controls, pushing users toward costly enterprise upgrades.
Key Features of Lead Enrichment Tools
For sales and marketing teams aiming to boost their outreach efforts, the right lead enrichment tool can make all the difference.
The most effective platforms go beyond just basic data enrichment—they deliver accurate contact data, actionable company data, and intent data that help you zero in on the right prospects at the right time.
Use Cases Where FullEnrich Starts Breaking Down
- Enriching 10k+ Leads Monthly: As lead volume increases, users may encounter higher costs and potential data quality issues. FullEnrich also lacks efficient bulk enrichment capabilities for large-scale operations.
- Filtering by Niche Firmographics or Technographics: FullEnrich may not provide the depth required for specialized industry segments and does not offer advanced search filters needed for precise targeting.
- Plug-and-Play APIs for Custom Workflows: Teams needing highly customizable API integrations might find FullEnrich’s offerings limited.
3 FullEnrich Alternatives & Competitors for Lead Enrichment
1. Leadsforge - Simpler, Faster Enrichment Than FullEnrich
Leadsforge is a lightweight lead enrichment tool focused on speed, simplicity, and clean data.
Leadsforge stands out for its ease of use, with an intuitive design and minimal setup required.
Unlike FullEnrich, which can feel heavy, expensive, and rigid, Leadsforge lets you quickly enrich leads with job titles, emails, contact info, company info, and more, using a clean UI or API.
It’s built for teams that don’t want to deal with complicated dashboards or custom setup.
You don’t need filters or advanced logic.
Just describe your ideal leads, and it pulls accurate results using waterfall enrichment from multiple sources, ensuring maximum coverage—if one source misses, it checks another.
Where FullEnrich focuses on volume and depth, Leadsforge prioritizes speed, control, and usability.
Leadsforge vs. FullEnrich - Feature Comparison
Leadsforge Pricing
- Starter Plan: $49/month (real-time enrichment, CRM integrations, API)
- Credit based pricing: Purchase credits for enrichment actions; unused credits roll over to the next month
- Free trial: 100 enrichment credits included
✅ Pros & ❌ Cons of Leadsforge
The bottom line: Leadsforge is a straightforward, fast solution for lead enrichment, ideal for teams prioritizing ease of use and transparent pricing.
Our Verdict
If you just want something that works, fast, simple, and accurate, Leadsforge is a solid choice.
It's not bloated, it doesn't get in your way, and you don't need to overthink anything.
It's a great pick if you're handling outbound in a small team, want results quickly, and don't need heavy integrations.
Now, if your workflow depends more on syncing data across multiple tools or building automated flows inside your CRM, the next option might be a better fit.
Let's look at Clearbit.
2. Clearbit (Now Breeze by HubSpot) - Real-Time Enrichment Built for CRM Workflows
Clearbit, now called Breeze by HubSpot, is a real-time lead enrichment tool that adds firmographic and technographic data to your contacts, directly inside your CRM.
As a leading sales intelligence platform, Clearbit offers robust contact enrichment capabilities with real-time updates to keep your data current and accurate. It also provides verified phone numbers and triple verified data for higher accuracy and reliability. Clearbit is recognized for its high G2 rating, reflecting strong customer satisfaction and trust.
Compared to FullEnrich, which can require external uploads or manual syncing, Breeze is designed for teams using HubSpot, Salesforce, or Segment.
It updates contact records automatically, so your sales and marketing teams always work with fresh, enriched data.
It’s especially useful if your team relies heavily on a CRM and wants data enrichment to happen in the background, without spreadsheets or extra tools.
Breeze (Clearbit) vs. FullEnrich – Feature Comparison
Clearbit Pricing
Clearbit (Breeze) does not list exact pricing publicly.
Based on past data, plans often started at around $150/month, but current pricing likely varies based on features, usage, and team size. Clearbit offers custom pricing tailored to your team's size and specific feature requirements.
You’ll need to speak with their sales team to get a quote.
✅ Pros & ❌ Cons of Clearbit ( Now Breeze by HubSpot)
Our Verdict
If FullEnrich feels like too much manual effort or too little sync with your CRM, Breeze offers a more connected experience
It's best for growing RevOps and Marketing teams that rely on CRM automation and want lead enrichment to be fully integrated.
Next, let's explore Apollo.io, a more flexible platform that combines enrichment with outreach tools.
3. Apollo.io - Lead Enrichment with Prospecting & Engagement
Apollo.io gives you both lead enrichment and outreach tools in one place, with built-in engagement tools and sales engagement features to streamline your sales process.
That means you can find leads, get their emails and company info, and contact them, all inside the same platform.
Compared to FullEnrich, which only does enrichment, Apollo also lets you:
- Send cold emails
- Build outreach sequences
- Connect directly to your CRM
You can search their full database of millions of contacts, enrich them with real-time data—including buyer intent signals and filters for job change—and launch your campaigns without switching tools.
Apollo.io provides access to verified phone numbers and triple verified emails for reliable outreach, sourcing data from multiple providers to ensure higher accuracy. It also offers advanced features such as sales navigator integration and detailed prospecting options.
🆚 Apollo.io vs. FullEnrich – Feature Comparison
Apollo.io Pricing
Apollo uses a monthly subscription + credits system. Each action (like exporting a lead) uses credits.
- Free Plan – $0/mo
- Basic Plan – $49/user/mo
- Professional Plan – $99/user/mo
- Organization Plan – $149/user/mo, custom features
✅ Pros & ❌ Cons of Apollo.io
Our Verdict
If FullEnrich gives you good data but leaves you stuck when it's time to actually reach out, Apollo fixes that.
You get enrichment and outreach together, with a database, cold email tool, and integrations included.
It's best for sales teams or founders who want to find leads and contact them without juggling multiple tools.
➡️ With that, we've seen three strong alternatives to FullEnrich, now let's wrap it all up.
How to Choose the Right FullEnrich Alternative
If you're unhappy with FullEnrich, the right replacement depends on what you're missing most, speed, CRM support, or the ability to act on data quickly.
Here’s a clear breakdown:
Note: Leadsforge and Apollo.io are especially popular with mid market sales teams due to their balance of features and scalability. If your team is growing or you’re in the mid market segment, these tools are worth considering.
Also, Apollo.io offers unlimited users on certain pricing plans, making it a strong choice for larger teams that want to avoid per-user fees. This can be a significant cost saver if you have many team members who need access.
This should make the choice easier.
Each of these tools fixes a key frustration with FullEnrich, so think about which part of your process is slowing you down the most.
Now let’s wrap things up with the final verdict.
Final Verdict
FullEnrich might be a solid starting point, but once your team needs more speed, control, or flexibility, it starts falling short.
The cost rises as your lead volume grows, CRM syncing can feel clunky, and it’s not built for teams running fast outbound motions or custom workflows.
Here’s what I found after testing the top alternatives:
- ✅ is the easiest upgrade if you want fast, clean enrichment without delays or hidden pricing. Great for growth-stage teams.
- ✅ Clearbit (now Breeze by HubSpot) fits best if you need deep CRM syncing and enrichment that happens automatically in the background.
- ✅ Apollo.io is perfect when you want to go from finding leads to contacting them, all in one streamlined flow.
Lower bounce rates with these alternatives mean your outreach is more effective and you waste less effort on bad data.
If you’re still using FullEnrich but feeling held back, now’s the time to explore better options.
👉 Try Leadsforge if you want simple, real-time enrichment that just works, no sales calls, no waiting.