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We Anlayzed 100+ Dealfront Review To See Its Worth

If you’re searching for a Dealfront review, you’re likely trying to decide whether it’s worth using for your sales or marketing team.

Dealfront positions itself as a B2B go-to-market platform that helps you identify ICP-fit companies, track buying intent, and see which companies visit your website, all with GDPR-compliant data.

To see if it actually delivers, we analyzed 100+ real Dealfront reviews from G2 and user feedback. We focused on data accuracy, intent quality, pricing, and real pipeline impact.

By the end of this article, you’ll know whether Dealfront is a good fit for your business or if another tool would be a better choice.

Dealfront Review: Key Takeaways

  • Dealfront helps sales and marketing teams find companies that match their ideal customer profile (ICP).

  • It combines company data, contact data, buying intent, and website visitor tracking in one platform.

  • Dealfront shows which companies visit your website, even if they don’t fill out a form.

  • ICP Insights highlight which website visitors are a good fit, so teams know who to focus on first.

  • You can build account and contact lists using filters like company size, industry, location, and tools used.

  • Dealfront works best for account-based sales and marketing, not bulk lead scraping or mass cold email.

  • Pricing is custom, with Leadfeeder plans starting around $99/month and higher pricing for the full platform.

What Is Dealfront?

Dealfront homepage
This image shows the Dealfront homepage

Dealfront is a B2B tool that helps sales and marketing teams find the right companies to sell to.

It shows you which companies visit your website, which ones match your ideal customer, and which ones are more likely to buy. Instead of chasing random leads, Dealfront helps you focus on companies that actually matter.

The platform combines company data, contact details, and buying signals in one place. It is built for teams that use account-based sales or marketing, especially companies selling in Europe.

Dealfront is fully GDPR compliant and is used mainly by B2B sales, marketing, and revenue teams to build better pipeline and close deals faster.

How Does Dealfront Work?

Dealfront helps you find the right companies, understand their interest, and reach out at the right time. 

It brings sales and marketing data into one place so teams can focus on accounts that actually matter.

Here’s how it works:

  • Identifies companies visiting your website: Dealfront shows which companies visit your site, even if they don’t fill out a form, and what pages they view.

  • Checks fit against your ideal customer profile (ICP): It compares visiting companies to your ICP so you can quickly see which ones are a good match.

  • Lets you build targeted company and contact lists: You can search its database using filters like company size, industry, location, and technology used.

  • Tracks buying intent and activity: Dealfront highlights signals like repeat visits, page views, and business changes that show interest.

  • Finds the right people to contact: It provides GDPR-compliant contact details for decision-makers at target companies.

  • Connects with your CRM and sales tools: You can send high-fit accounts directly to your CRM or alert sales teams to follow up.

In simple terms, Dealfront helps teams stop guessing and focus on companies that are most likely to buy.

Dealfront Features That Are Actually Useful

Dealfront offers many tools, but some are especially useful for B2B sales and marketing teams that want to find high-fit accounts, track intent, and speed up conversions.

Here’s a quick breakdown of the features that provide the most value:

Feature What It Does
ICP Insights Shows which companies match your ideal customer profile based on size, industry, location, and behavior.
Website Visitor Tracking (Leadfeeder) Identifies companies visiting your website, even if they don’t fill out a form, and shows pages viewed.
Buyer Intent Signals Highlights companies showing interest through repeat visits, page views, job postings, and other signals.
Company & Contact Database Gives access to millions of companies and verified contacts with GDPR-compliant data.
Advanced Filters Lets you build lists using filters like company size, industry, tech stack, location, and trigger events.
Trigger Events Alerts you when companies expand, hire, raise funding, change leadership, or show buying signals.
CRM Integrations Syncs data with tools like HubSpot, Salesforce, Pipedrive, and Microsoft Dynamics.
AI Company Insights Uses AI to summarize company data and help score and prioritize accounts faster.
Lookalike Companies Finds companies similar to your existing customers to help scale your pipeline.
Data Cleaning (Datacare) Cleans, updates, and enriches company data inside your CRM to keep records accurate.

Dealfront Pricing

Dealfront does not offer fixed public pricing for its full platform. Pricing depends on the products used and the size of the team.

1. Leadfeeder (Website Visitor Tracking)

This is the most affordable way to use Dealfront.

I. Free plan: $0 per month

  • It shows company visits from the last 7 days only.

  • It identifies up to 100 companies per month.

II. Paid plans: Paid plans start at $99 per month when billed annually.

Dealfront web visitors identification
This image shows the  Dealfront web visitors identification
  • They include unlimited users and full website visit history.

  • Pricing increases based on the number of companies identified.

  • Leadfeeder offers a free trial and does not require a credit card to start.

2. Dealfront Platform (Target + Leadfeeder + More)

This is the full go-to-market platform designed for mid-market and enterprise teams.

  • Pricing for the full platform is custom.

  • Costs depend on the products selected, such as Target, Connect, Promote, and Datacare.

  • Pricing also depends on the number of users, data usage, and market coverage.

  • Teams must book a demo or request a quote to get exact pricing.

What to Know About Dealfront Pricing:

  • Leadfeeder plans do not have per-seat limits.

  • The full platform is more expensive than basic lead databases.

  • Pricing works best for account-based sales and marketing teams.

  • Small teams focused mainly on cold email may find it costly.

Pros of Dealfront

  1. Dealfront helps sales and marketing teams find companies that match their ideal customer profile using over 100 detailed filters.

  2. It reveals anonymous website visitors and shows what pages they viewed, even if they never fill out a form.

  3. Dealfront identifies real buying intent using signals like repeat visits, job postings, and company news.

  4. The platform provides contact data that is GDPR-compliant and sourced from official trade registers in the EU.

  5. It supports account-based strategies by aligning sales and marketing around shared high-fit accounts.

  6. The platform supports display ads targeting companies directly by IP, helping teams run precise ABM campaigns.

Cons of Dealfront 

  1. Dealfront does not show public pricing for its full platform, so teams must contact sales to get a quote.

  2. The platform is divided into several modules (Leadfeeder, Target, Connect, etc.), which may require time to understand fully.

  3. To get the full benefit of Dealfront, most teams need to use multiple modules together, which increases cost and complexity.

  4. The platform is mainly designed for B2B companies in Europe, so it may not suit B2C teams or U.S.-only sellers.

  5. Dealfront is better for account-based workflows than for cold outreach at scale, which may not suit all sales teams.

What Users Like About Dealfront

  1. Many users appreciate that Dealfront clearly shows which companies visit their website and how often they return.
Dealfront G2 review about companies visiting website
This image shows the Dealfront G2 review about companies visiting website
  1. Some users say the firmographic and behavioral data help them target prospects more accurately and personalize outreach.

  2. Many users like the wide range of filters that make it easier to narrow down companies and contacts.
Dealfront G2 review about wide range of filters
This image shows the Dealfront G2 review about wide range of filters
  1. Some users highlight the smooth integration with CRMs like HubSpot and Salesforce as a major benefit.

  2. Many users mention that the platform is easy to use and that onboarding and customer support are responsive and helpful.

What Users Dislike About Dealfront

  1. Some users say that personal contact details are not always available for every identified company.
Dealfront G2 review about personal contact details
This image shows the Dealfront G2 review about personal contact details
  1. Many users mention that certain features have a learning curve, especially advanced workflows or automation.
Dealfront G2 review about learning curve
This image shows the Dealfront G2 review about learning curve
  1. Some users dislike the credit or export limits, as they need to plan carefully how contacts are used.

  2. Many users note that some contact or company data can be outdated due to frequent job changes.

  3. Some users feel that data coverage in certain regions or markets is still limited compared to others.

Is Dealfront Right for You?

Dealfront is right for you if you need a B2B platform that helps you find the right companies, understand buyer intent, and focus on accounts that are likely to convert.

It is built for sales and marketing teams that want better lead quality, stronger account-based strategies, and GDPR-compliant data.

I. Use Dealfront If:

  • You sell B2B products or services and target companies, not consumers.

  • You want to see which companies visit your website, even if they do not fill out a form.

  • You use account-based sales or marketing and need to prioritize high-fit accounts.

  • You want firmographic, intent, and website behavior data in one platform.

  • You need GDPR-compliant data, especially for selling in Europe.

  • You want your sales and marketing teams to work from the same data.

II. Avoid Dealfront If:

  • You run a B2C business or focus on consumer marketing.

  • You only want a tool for bulk cold email outreach.

  • You need a very low-cost tool for simple lead lists.

  • You expect full personal contact details for every website visitor.

  • You do not want to use multiple modules to get full value from a platform.

Best Dealfront Alternative for Outbound Teams → Leadsforge

Dealfront is a strong platform for account-based marketing and website visitor tracking, but it can feel complex and expensive for teams focused mainly on outbound prospecting.

For teams that want faster lead discovery, direct contact data, and flexible pricing, Leadsforge is a strong alternative.

Leadsforge homepage
This image shows the Leadsforge homepage

Leadsforge is a B2B lead generation search engine that helps you find emails, LinkedIn profiles, and phone numbers across 500M+ contacts using a simple, chat-based interface.

Instead of dashboards or complex filters, you describe your ideal customer in plain language, and Leadsforge builds and enriches the list for you.

It also includes lookalikes, competitor followers, intent signals, and waterfall enrichment, helping teams find leads without wasting credits.

Dealfront vs Leadsforge: Feature Comparison

Feature Dealfront Leadsforge
Core focus Account-based insights and website intent Outbound lead generation
Prospecting method Dashboard-based filters Chat-based search
Contact data Limited personal details Emails, LinkedIn, phone numbers
Lookalike search Yes Yes
Competitor followers Limited Yes
Intent signals Company-level Contact-level
Waterfall enrichment Limited Yes
Phone numbers Limited Yes
Starting price Not public $49/month
Credit rollover Varies Credits never expire
Free access Trial 100 free credits
Best for ABM-focused teams Outbound teams

Dealfront works best for account-based teams, but if outbound speed and contact-level data matter more, Leadsforge is the better choice.

Is Dealfront Worth It?

Dealfront is worth it if you focus on account-based sales and marketing and want to track company intent and website visitors.

However, if your main goal is outbound prospecting and finding contact details fast, Dealfront can feel complex and costly.

If you want a simpler and more affordable way to find leads, Leadsforge is the best alternative.

Leadsforge lets you describe your ideal customer in plain words and instantly get verified emails, LinkedIn profiles, and phone numbers from over 500M+ contacts. 

Try Leadsforge now with 100 free credits!