Sommer Poquette is a Founder and CEO at Keep it Real Social based in Petoskey, Michigan, United States, North America. With 17 years of marketing experience and a foundation in education, advocacy, and communication, I bring a well-rounded, strategic perspective to every initiative. I'm a collaborative leader with a proven ability to execute data-driven campaigns that deliver measurable ROI. My expertise includes: -Strategic planning -Content creation -Team Leadership -Performance and digital marketing -Crisis communication -Budget oversight -Analytics, content creation, and graphic design I've had the privilege of working directly with executive teams, reporting to CEOs, offering strategic counsel, and leading marketing initiatives at the highest levels. I regularly train internal teams, deliver custom marketing workshops, and speak as a keynote speaker at conferences and industry events. My journey began in education—I became a teacher and even won a $100 bet with my dad that I'd graduate with a teaching degree. But in 2007, blogging and social media captured my attention. I transitioned from the classroom to digital marketing and spent over a decade as a professional blogger, marketing consultant, and influencer. Career highlights: -Built and sold a Nielsen top-rated blog -Partnered with award-winning PR and ad agencies on campaigns for brands like eBay, Ford, Verizon Wireless, Whirlpool, Method, and Stonyfield -Served as a consultant for organizations ranging from startups to national brands, including a three-year consulting engagement with Shaklee in California -Directed marketing for a nutrition education company before founding my marketing agency. In 2018, I launched Keep it Real Social, a boutique marketing agency helping small businesses and nonprofits build effective marketing strategies. Through this work, I've served as a fractional CMO, grown and led a team, and helped hundreds of clients develop and implement campaigns that work. Though I may not be in a classroom anymore, I'm still a teacher at heart, guiding executives, business owners, and teams toward smarter, more impactful marketing. 📌 Learn more: http://keepitrealsocial.com
Current Position: Founder and CEO
Company: Keep it Real Social
Location: Petoskey, Michigan, United States, North America
Social: Professional profiles available
Network: Extensive professional connections