Sol-Pal J. Bejarano is a Founder and CEO at First Class Alliance based in West Palm Beach, Florida, United States, North America. At the eager age of 6, Sol Bejarano’s entrepreneurial spirit began to take shape when he founded his first business of selling homemade cakes and coffee to his neighbors. Fast forward over three decades later, and Sol has built a solid reputation as a hands-on Marketing Strategist known for delivering impactful results in marketing strategy, business growth, and celebrity partnerships. Sol is the Founder & CEO of First Class Alliance, where he leads an A-team of marketing and business professionals focused on business growth and profitability through paid ads, sales funnels, influencer partnerships, celebrity brand licensing, and performance-driven marketing. With over 24 years of marketing experience, he’s helped startups to Fortune 500s win customers and generate over a billion dollars in sales. Sol has a keen vision of the big picture and KPIs while also leading the day-to-day tactical plan to get there. Over the years, clients have trusted him as a strategic partner and advisor that “gets the job done”. Past and present clients include leading global brands such as Office Depot, Celsius Holdings, Telemundo, SMS Audio by 50 Cent, and licensing partners for Disney and Marvel where Sol managed marketing strategy, funnels, and paid ads for licensees. Key projects include Celsius Energy Drink (NASDAQ: CELH), where Sol masterminded the celebrity partnership with Grammy-nominated artist Flo Rida, contributing to their soaring share prices from 35 cents to $200 a share on NASDAQ and over a billion dollars a year in sales. He's lead the B2B Email CRM strategy for Office Depot North America (NASDAQ: ODP), earning millions of dollars in new revenue in the first year of launch. And he's managed the paid media strategy for Netevia Pay that lead to skyrocketing sales growth over 5 years to over 2.3 Billion dollars in sales processing. Sol-Pal John has served on the Board of the MIT Enterprise Forum of South Florida as VP of Marketing for four years and previously on the Board of the South Florida Interactive Marketing Association for seven years, where he helped organize over 100 technology/AI, and marketing events. Sol is a Harvard University-trained marketer, with a Graduate Certificate in Marketing Management and Digital Strategy. He holds several other certifications in marketing and business management in addition to 24 years of experience that's allowed him to consistently deliver exceptional results.
Current Position: Founder and CEO
Company: First Class Alliance
Location: West Palm Beach, Florida, United States, North America
Social: Professional profiles available
Network: Extensive professional connections