Rob Ayala is a Chief Executive Officer & Founder at Digitalegia SAS de CV based in Vancouver, British Columbia, Canada, North America. Driving significant business expansion through strategic revenue leadership is my expertise. With over a decade of hands-on experience guiding companies toward sustainable growth, I specialize in developing and executing high-impact inbound marketing and sales strategies, a focus I've refined since 2014. As a Marketing & Sales VP within the dynamic SaaS landscape, I build and empower high-performing teams to consistently exceed ambitious sales targets. I champion a shift from traditional outbound approaches to a customer-centric inbound methodology, deeply aligning marketing and sales functions to attract, engage, and delight customers throughout their journey. This integrated approach has demonstrably increased qualified lead generation by 40%, accelerated sales cycles by 25%, and boosted customer retention rates by 45%. A cornerstone of my operational philosophy is the strategic implementation of Revenue Operations (RevOps). By unifying and optimizing marketing, sales, and customer success processes, technology, and data, I create a seamless and efficient revenue engine. This focus on Business Analysis, Process Improvement, and Data Analysis provides critical insights for informed Decision Making and predictable Revenue Forecasting. My skill set includes comprehensive Sales Strategy development, expert Negotiation, and effective Sales Management. I possess strong capabilities in Digital Marketing, Content Strategy, SEO (Search Engine Optimization), and Marketing Automation. On the operational side, I excel in CRM (Customer Relationship Management) utilization, Sales Enablement, Customer Success Management, and Project Management. I leverage Financial Modeling and Budget Management to ensure profitable Company Growth. My leadership style emphasizes Team Leadership, Performance Management, and fostering Cross-functional Collaboration to achieve shared objectives and drive significant Business Development. I am passionate about building scalable revenue models and operational frameworks that deliver tangible results. If you are seeking a seasoned leader to optimize your revenue operations, accelerate growth, and build a truly aligned go-to-market function, I welcome the opportunity to connect and explore how my experience can benefit your organization. Let's discuss how we can drive your next phase of Business Transformation and achieve remarkable success.
Current Position: Chief Executive Officer & Founder
Company: Digitalegia SAS de CV
Location: Vancouver, British Columbia, Canada, North America
Social: Professional profiles available
Network: Extensive professional connections
