Peter Mason is a Co-Founder & CEO at Illuma Technology based in Greater London, England, United Kingdom, Europe. Leading voice in programmatic contextual advertising over more than a decade, challenging outdated ideas around ad targeting and driven to support advertisers and producers of premium content. Passionate about technology that helps build a sustainable online advertising ecosystem and champion of the open web. Pioneering developer of innovative targeting technologies that drive actual results. Previous founder of Iconic Media, one of the first pan-European publisher collectives and contextual networks and worked with Grapeshot to develop their technology for use in programmatic. An obsessive when it comes to making sure technology delivers on its promises. Illuma now powers campaigns for some of the world’s largest brands and trading desks.
Current Position: Co-Founder & CEO
Company: Illuma Technology
Location: Greater London, England, United Kingdom, Europe
Social: Professional profiles available
Network: Extensive professional connections