Nigel McFarlane is a Founder & Managing Director at Trade Management Services Ltd based in Jamaica, North America. After more than 20 years of sales and marketing management experience, through working for multinational corporations such as Kimberly Clark Corporation, Masterfoods Interamerica, Reckitt Benckiser Inc and Grace Kennedy & Co. Ltd, I established Trade Management Services Ltd (2006). We are a Trade Marketing Company providing Sales & Marketing consultancy and training services to Grocery Manufacturers and Retailers. Our services include: RETAIL AUDITS - Through our retail audits we help you figure out the best placement for your brands within your store, which drives sales volumes. We do this through data collection & analysis of critical sales data on your brands' distribution coverage, stock levels, and effectiveness of in-store displays and sales promotions pricing. MERCHANDISING DEVELOPMENT - Through our consultations we help you develop an effective merchandising strategy guiding you on effective display techniques, and how, when and where to use point-of-sale materials. SALES TRAINING - We help you develop a strong sales team, ensuring that your employees become strong on Industry Trends, Product Knowledge, Competitor Product Knowledge, Customer Knowledge, Customer Retention Strategies, and Selling Skills. SPECIALTIES: Sales | Marketing | Market Research | Product Research | Price Surveys | Distribution Surveys | Customer Satisfaction Surveys| Relief Merchandisers | Merchandising Audits | Promotions | In-Store Sampling | Mystery Shopper | Trade Audits | Store Layout Redesign | Sales Training | Merchandising Training CONTACT US TODAY Phone: 876-754-9177 Fax: 876-754-2330 Email: trademan@cwjamaica.com Website: http://www.tmsja.com/
Current Position: Founder & Managing Director
Company: Trade Management Services Ltd
Location: Jamaica, North America
Social: Professional profiles available
Network: Extensive professional connections
