Melissa Carmichael is a Founder, UX & Growth Product Design Consultancy at Spread Good Design LLC based in Portland, Oregon, United States, North America. Your product is solid—yet the UX feels like duct tape, growth experiments keep stalling, and nobody has the bandwidth to fix it. Sound familiar? I drop in as an independent Product Designer to untangle the mess, tighten the experience, and turn half-baked ideas into shipped, measurable wins. No fluff, no jargon—just candor, craft, and the occasional dry joke to keep the Zoom alive. //What I Actually Do// • Growth Design & Experiments: Data-backed A/B tests that nudge activation, AOV, and retention where they belong. • Product-Focused UX/U: From napkin sketch to production-ready, with polish that won’t crumble at scale. • User Research, Light & Lean: Fast interviews and usability tests that surface insights before your next sprint review. • Opportunity Framing Workshops: Rapid ideation sessions that help product leaders spot & size the next-quarter wins. • Team Enablement: Coaching and workshops so your designers own the results long after I’m gone. • Building Design Teams: Hiring plans, role definitions, interview loops, and onboarding that grow a practice from zero to thriving. //Who Calls Me// • Founders of late-stage Series A to C companies who need a designer’s eye to turn big ideas into experiences users actually love. • Heads of Product or Growth chasing KPIs that refuse to budge. • Ops leads exploring how to fold AI into their workflows—without chaos. • Designers looking for a mentor who tells it straight. //Credibility, Rapid-Fire// • 20+ years shipping B2B & B2C products in tech, health, and consumer. • Designed features enjoyed by 17M+ real humans (bots not counted). • Unlocked 8 % revenue lift on seven-figure lines through simple, but smart UX optimizations. • Led UX for a $3B enterprise platform redesign, shaping seamless adoption and scalable impact without tanking supply or morale. • Scaled design teams from a party of one to a squad of ten—user research function included. If your product needs sharper UX, clearer growth bets, or a design partner who gets to the point, drop me a note. Worst case? Free advice and a new sarcastic friend.
Current Position: Founder, UX & Growth Product Design Consultancy
Company: Spread Good Design LLC
Location: Portland, Oregon, United States, North America
Social: Professional profiles available
Network: Extensive professional connections