Marwa Nur Muhammad is a Founder, Fractional Product and UX Leader at Nokshi based in San Francisco Bay Area, United States, North America. With 15 years in Product and UX — from founder to first product hire, to leading product teams at growth stage startups — I started Nokshi to help multiple companies launch new products, improve existing ones, and scale with clarity and impact. Nokshi is a digital product and UX agency offering fractional leadership and execution, advisory, and startup training for early to mid-stage companies across fintech, SaaS, AI, consumer, mobile, Web3, robotics, & healthcare. In addition to Nokshi, I am a fractional product executive for First Principles, working on projects that involve rapid validation and scaling of product concepts for clients including large private equity firms and their portfolio companies. My approach is AI-first, leveraging AI tools to enhance speed and effectiveness. I lead AI-powered Product & Design Sprints — structured one-week engagements to research, design, prototype, and test entire product concepts using a mix of AI and best practices. --------- What I can help you with in Product Management and UX: → Fractional Product & UX Leadership Step in as an embedded partner to lead product discovery, strategy, and execution. My AI-first approach allows me to accelerate decision-making and execution, driving faster time to market. → Product Audits & Optimization Pinpoint friction in your funnel, onboarding, or user journey with AI-enhanced UX and conversion audits, turning insights into actionable improvements for better activation, retention, and engagement. → Research-Led Strategy & Validation Design rapid, research-backed strategies to de-risk decisions and achieve product-market fit with greater speed. → Startup Workshops & Bootcamps Lead workshops and bootcamps across Saudi Arabia, Egypt, and Mexico, equipping teams with tools for experimentation, roadmapping, and user-centered design. → Founder & Team Mentorship Mentor 50+ startup teams across the U.S., MENA, and LATAM, helping them overcome challenges like founder misalignment, prioritization, and go-to-market strategy to accelerate execution.
Current Position: Founder, Fractional Product and UX Leader
Company: Nokshi
Location: San Francisco Bay Area, United States, North America
Social: Professional profiles available
Network: Extensive professional connections