Brad Prescott Email & Phone Number

Brad Prescott is a Co-Founder, President at Authority Media LLC based in San Francisco, California, United States, North America. Respected professional with 30 years of professional experience. Proven expertise in new customer and client acquisition, and "white hat" organic search engine optimization and web publishing. New Customer and Client Acquisition - I have spent the past 25 years doing business development and being compensated on a commission basis. I previously worked with QuinStreet, a digital advertising agency that was then a startup but is now a public company. There my business development role was to convince web publishing firms to build, develop, and promote web sites -all at their own expense without any financial support from us- around our client's marketing verticals, and then be compensated on a performance basis -per lead or per sale- based on whatever success they derived from their promotion efforts. It was a high-risk, high-reward proposition. I grew this network from nothing but an idea to $4.1m in top-line revenue in just 12 months. Moreover the company went from burning $1m+ per month when I started this initiative, to achieving profitability in just 6 months. Since then I have worked for myself, owning and operating web properties. In this role I have consistently been compensated on a commission basis. For the past 25 years, the bulk of my time has been spent identifying and contacting decision makers, crafting business development pitches, nurturing relationships, and -most importantly- persistently contacting and following up with prospective advertisers in an effort to eventually contract with them. “White Hat" Organic Search Engine Optimization and Web Publishing - I am highly adept at developing “best in class” web content, building creative “link bait” inbound-link development campaigns, and analyzing, optimizing, and monetizing web traffic via performance-based online marketing (CPL, CPA, CPC) campaigns. General Management - I am an experienced general manager having full P&L responsibility for web publishing teams consisting of editors, writers, social media managers, PR reps, developers, and designers. I am versed in all aspects of web-site acquisitions including sourcing, solicitation, valuation, negotiation, and conversion/integration. I also have diverse experience having worked for and with large, multinational corporations, VC-funded startups, as well as my own boot-strapped ventures. Focused experience in the following direct marketing verticals: Post-secondary Education Home Improvement Services Senior Care Insurance (Auto/Health) Weight Loss Financial Services